Microsoft Power BI

    Social Media Workshop

    Course Duration: One Day

    Target Audience:

    This course is aimed at professionals who want to learn how to set up, use and connect to various social media platforms.

    Course Objectives:

    This course will take a look at the main social media platforms and how they can be best utilised from an individual / business perspective. Facebook, Twitter (also known as X), Instagram, and LinkedIn will be the platforms used in this session. The participants will learn how to set up, use and connect to the required audiences, building their audience in the process.

    Course Outline:

    Course Introduction

    Discussion of Various Social Media Sites

    • Twitter (X)
    • Facebook
    • LinkedIn
    • Instagram

    Twitter (X)

    • Twitter (X) Settings and Terminology
    • Find and Follow
    • Sending Tweets
    • Using the Hashtag (#) and the At Sign (@)
    • Trending

    Facebook

    • Set-Up, Customisation, and Use of Facebook
    • Business benefits and Insights
    • Marketing

    Instagram

    • Set-Up, Customisation, and Use of Instagram
    • Posts, Searches, and Instagram TV
    • Videos vs. Images
    • Building your audience

    LinkedIn

    • Set-Up, Customisation, and Use of LinkedIn
    • Best Practice and Tips for Using Instagram

    Discussion and Question Time

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